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The PESTLE Analysis – English Book

The PESTLE Analysis is used as a tool of situational analysis for business evaluation purposes and is one of the most used models in the evaluation of the external business environment that is highly dynamic.

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The PESTLE Model gives a comprehensive outlook on the external business environment that the business operates and is a critical model that can be used to come up with a wide range of strategies related to different functions of the business for improvements. Moreover, it can be used to analyze the opportunities and threats thereby capitalize on the opportunities to drive competitive advantage for a better strategic position within the industry.

Language

English

Published Date

September 19, 2017

Current Edition

2.0

Editions

Amazon Kindle, Amazon Paperback (Physical), Apple Books, Barnes & Noble, Book Depository (Physical), Kobo, Playster

Author

Rashain Perera

Table of Content

1. INTRODUCTION TO THE MODEL AND THE EBOOK
2. IMPORTANCE OF THE MODEL FOR BUSINESSES
3. COMPONENTS IN THE MODEL

3.1 POLITICAL ENVIRONMENT
3.2 ECONOMIC ENVIRONMENT
3.3 SOCIO-CULTURAL ENVIRONMENT
3.4 TECHNOLOGICAL ENVIRONMENT
3.5 LEGAL ENVIRONMENT
3.6 ECOLOGICAL/ NATURAL ENVIRONMENT
3.7 GEOGRAPHIC ENVIRONMENT
3.8 OTHER KEY CONSIDERATIONS

4. PRACTICAL APPLICATION OF THE MODEL
5. LIMITATIONS OF THE MODEL
6. FINAL WORDS
7. REFERENCES